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Managing franchise territories effectively

GreenThumb used Geoplan's mapping software and data to grow and manage their extensive franchise network with clearly defined territory boundaries.

  • 0+

    Franchise territories managed

  • 0

    Franchise areas added over 4 years

The Challenge

With 140 franchised territories, GreenThumb needed clearly defined territory boundaries at a detailed postcode geography level to ensure effective franchise management and growth.

Our Solution

Geoplan's mapping software and data enabled precise territory definition and management, providing detailed postcode-level boundaries for each franchise area.

Results Achieved

Through our partnership with GreenThumb, we were able to deliver measurable improvements across their operations:

  • 140+ franchise territories clearly defined
  • Postcode-level territory precision
  • Enhanced franchise network growth
  • Improved territory management capabilities

Partnership Success

This case study demonstrates how location intelligence can drive measurable business outcomes. By partnering with GreenThumb, we delivered solutions that not only met their immediate needs but also provided a foundation for continued growth and optimisation.

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