L'Oreal achieved 10% reduction in resources and 20% reduction in travel time through territory optimisation across direct sales and education channels.
Reduction in resources
Reduction in travel time
Field-based resources managed
L'Oreal needed to right-size their direct sales and education channels across 30 field-based resources, optimise workload distribution, reduce costs while maintaining service levels, and keep customer relationship changes minimal.
Geoplan provided mapping tools and consultancy over 5+ years across 3 projects to optimise 4 direct sales channels and an educational channel. The solution focused on right-sizing territories, assigning workload efficiently, and minimising travel time.
Through our partnership with L'Oreal, we were able to deliver measurable improvements across their operations:
This case study demonstrates how location intelligence can drive measurable business outcomes. By partnering with L'Oreal, we delivered solutions that not only met their immediate needs but also provided a foundation for continued growth and optimisation.
Territory optimisation and right-sizing
Sector
Beauty & Cosmetics
Want similar results?
Join companies like L'Oreal who use our platform to make smarter location-based decisions and achieve measurable business outcomes.